OUR BLOG
April 4, 2018 | 5 minutes
Google Analytics (GA) is one of the most powerful and straightforward tools to quickly start gathering web data on the market. Out-of-the-box GA provides a terrific snap-shot at site performance, but with a little customization you can be getting a lot more out of your implementation to make your analysis more powerful, intentional, and accurate. The [...]
Read moreFebruary 14, 2018 | 5 minutes
Introducing: Darius Capizzi Role: DeveloperTime at roboboogie: 2 years and counting... I’ve been part of the roboboogie team that optimizes web experiences through multivariate and A/B experimentation for just over two years. In that time, I’ve had the opportunity to solve for and build highly integrated experiments using a variety of testing platforms: reworking a [...]
Read moreDecember 20, 2017 | 5 minutes
Do you have a go-to person to contact with complex technical questions? For Roboboogie, that person is Josh Logan - our rockstar Technical Coordinator. This week, we're chatting with Josh to learn more about his role at Roboboogie, the importance of QA, and his thoughts on emerging technologies. How do you describe what you do? [...]
Read moreNovember 1, 2017 | 5 minutes
Conversion optimization most commonly focuses on improving the user experience through refining UI, however it is important to not forget the first step: site performance. Page load time is one of the most common factors which influences bounce rate. In a recent Google study, 53% of mobile users abandoned sites that took more than three [...]
Read moreJune 14, 2017 | 5 minutes
Have you ever wondered what it's really like to be a developer? We sat down with Roboboogie Experience Engineer Jeremy Sell to give you an inside look into the development world and to see what makes him tick. How do you describe what you do? In Short: I help Roboboogie “make the internet better.” Really I [...]
Read more