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A/B Testing FAQs

Curious about the ever-evolving world of A/B testing and conversion rate optimization? Lead Developer, Jeremy Sell, is here to answer some frequently asked questions on the subject. Have even more questions? Drop us a line! What is A/B testing, and what can it help me achieve? In development, people often refer to A/B testing synonymously [...]

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Speed up Your Optimizely Testing with X-Optimizely-CLI

Here at roboboogie we have been developing tests using Optimizely for over four years. When we started, Optimizely only had one version of their service, now known as Optimizely Classic. When developing on Classic, we wanted to integrate a tool to improve our development process instead of using the limited and somewhat cramped Optimizely UI [...]

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7 Simple Ways to Get More out of Google Analytics

Google Analytics (GA) is one of the most powerful and straightforward tools to quickly start gathering web data on the market. Out-of-the-box GA provides a terrific snap-shot at site performance, but with a little customization you can be getting a lot more out of your implementation to make your analysis more powerful, intentional, and accurate. The [...]

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Working with AngularJS via Optimizely without Manual Activation

Introducing: Darius Capizzi Role: DeveloperTime at roboboogie: 2 years and counting... I’ve been part of the roboboogie team that optimizes web experiences through multivariate and A/B experimentation for just over two years. In that time, I’ve had the opportunity to solve for and build highly integrated experiments using a variety of testing platforms: reworking a [...]

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Interview with Roboboogie Technical Coordinator, Josh Logan

Do you have a go-to person to contact with complex technical questions? For Roboboogie, that person is Josh Logan - our rockstar Technical Coordinator. This week, we're chatting with Josh to learn more about his role at Roboboogie, the importance of QA, and his thoughts on emerging technologies. How do you describe what you do? [...]

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Optimizing Image Load to Increase Conversions

Conversion optimization most commonly focuses on improving the user experience through refining UI, however it is important to not forget the first step: site performance. Page load time is one of the most common factors which influences bounce rate. In a recent Google study, 53% of mobile users abandoned sites that took more than three [...]

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Interview with Roboboogie Experience Engineer, Jeremy Sell

Have you ever wondered what it's really like to be a developer? We sat down with Roboboogie Experience Engineer Jeremy Sell to give you an inside look into the development world and to see what makes him tick. How do you describe what you do? In Short: I help Roboboogie “make the internet better.” Really I [...]

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