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Digital transformation: A recipe for success

Like any meaningful transformation, a complete website makeover doesn’t happen overnight. It takes creative vision, an unwavering commitment to the process, and the right resources. We’ve spent the last 10 years helping our clients transform their digital customer experiences into lean-mean-converting-machines. While our approach is always custom to the specific needs of each client, we’ve [...]

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Interview with AB Tasty Partnerships Director, Carlos Enriquez

This month, we sat down with Carlos to chat about all things A/B testing, from emerging trends in the industry to leveraging partners to take experimentation to the next level. What is your role at AB Tasty all about?  As Partnerships Director, my main goal is to cultivate win-win relationships that drive value for the [...]

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Interview with FullStory Solutions Partner Manager, Harrison White

We sat down with Harrison White to get his perspective on establishing and optimizing an effective partner program from the ground up. How does he do it?! Read on for his insights, tips, and tricks. What is your role at FullStory all about?  On a day to day basis, I focus on developing an ecosystem [...]

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Predicting User Frustration with FullStory’s Agata Bugaj

May’s Camp Optimization came upon us and we found ourselves at Show Bar, right down the hall from the Roboboogie head office in SE Portland. This month, we were graced by a few new friends from FullStory, including Sr. Director of Product Management Agata Bugaj, who came to talk about the future of AI in [...]

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Talking A/B Testing with Roboboogie Experts

Last week, Camp Optimization returned for a special, expert panel edition, featuring three website optimization pros from the Roboboogie team. We gathered at Teote Mezcalería on NE Alberta in Portland for an evening of A/B testing discussion, and an IRL A/B test with Mezcal. Our panel featured design, development, and data experts coming together to [...]

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FullStory + Roboboogie Teaming Up To Improve Customer Experiences

We are excited to announce our partnership with FullStory, the newest tool in our tool belt for improving user experiences and maximizing performance. We love partnering with technologies that are pushing the envelope in their area of expertise, and FullStory's methods are innovative and continuously evolving. A great customer experience is no longer merely a [...]

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Interview with SessionCam Product Manager, James Harber

Dec. 2022 Edit: SessionCam has since merged with our partners at GlassBox. Last month, roboboogie announced it's newest technology partnership with SessionCam. This month, we were able to sync up with James Harber, a Product Manager at SessionCam, to get his insider perspective on ways to help our clients get the most from their user data. [...]

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Introducing our Newest Technology Partner: SessionCam

Dec. 2022 Edit: SessionCam has since merged with our partners at GlassBox. We are excited to announce our newest technology partnership with advanced web analytics platform, SessionCam. SessionCam is a SaaS solution designed to help companies across the globe to optimize their online customer experience and find website conversion issues. They do this by taking [...]

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5 Key Takeaways from Opticon 2017

The fourth installment of Opticon was one for the books. The conference was packed with cutting edge innovation and some of the most creative minds in the industry. Whether it was the unveiling of new products, or hearing industry leaders discuss the shift in an experimentation mindset, there was no shortage of ideas floating around [...]

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Opticon 2017: Where Creativity, Science …and Massages collide!

Roboboogie will hit the road this October to support Optimizely as sponsors of their fourth annual optimization conference, Opticon. The conference will take place at the Wynn Hotel in Las Vegas, NV. Opticon is the leading event for practitioners of website optimization and A/B testing. It will be attended by industry experts and marketing experts, [...]

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