February 26, 2019 | 5 minutes
Trusting the Process: Iterative Design Leads to 121% Sales Lift for Kelty
Since 1952, Kelty has been creating proven outdoor gear that is innovative, uncomplicated, and durable. Their mission is to empower and inspire people to get outside, create memories, and cultivate a passion for adventure. Customers can buy products directly from Kelty using its eCommerce website, Kelty.com. Looking to increase online sales and deepen customer relationships [...]
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